Accurate and reliable product matching

Match and compare identical or similar products in seconds, even across different catalogs.

How it works

Our proprietary AI engine combines analysis of titles, attributes, images, and next-generation LLM models to match products with 99.5% precision, even without EAN codes. This advanced matching delivers detailed competitive analyses to anticipate every competitor move.

We manage product matching in two ways:

The first uses unique identifiers (EAN, GTIN, SKU) for deterministic, instant matching. For the 50% of products without an identifier, our multi-modal AI steps in: it analyzes text, images, and technical specifications with deep neural networks to find the most accurate matches on the market.

Find identical matches with confidence

For each product, we automatically identify the correct format, color, size, and variant. Our similarity scoring algorithm outperforms the market average, delivering a significantly higher accuracy rate than traditional competitors.

Numbers that matter

Of online shoppers compare products before buying

Customers abandon carts due to differences in fully landed prices

Building an in‑house matching team can cost up to 20× more than using a dedicated solution

Why choose NetPricer for matching

50% more coverage than competitors

We match via EAN codes when available and use advanced AI (text, images, LLMs) when they're missing — this gives us up to 50% more coverage than traditional competitors.

Less manual work

Automatic matching eliminates hours of manual checks and spreadsheet work. Save up to 20 hours per week: set the rules and the system does the rest.

Global coverage

We track identical and similar products across e-commerce sites and marketplaces globally, with daily updates and multi-currency support.

Product pairing by size and color

We match every variant — size, color, format, packaging — automatically selecting the correct match across websites using our visual and textual search algorithms.

Discover our Product Matching

Let’s see how to identify and track competitor products with ease.

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